The Soap Factory presents: Nothing At The End Of The Lane
Opening event 7-11 pm, July 19 2008 // Exhibition Runs: Jul 19 – Aug 31, 2008
more reach, more dwell – a new installation: “Traces”






- Neil Beloufa
- Neil Beloufa
- Jennifer Danos
- Lisa Fraker
- Elaine Gan
- Tim Hutchings
- Jon Laustsen
- Jon Laustsen
- Jacque Liu
- David Packer
- David Packer
- people at the opening
- people at the opening
- Amy Toscani
- Amy Toscani
- Jeff Williams
- Jeff Williams
- Jeff Williams
Curated by The Soap Factory, this exhibition showcases 10 selected artists from our 2008 submissions:
Neil Beloufa, Jennifer Danos, Lisa Fraker, Elaine Gan, Tim Hutchings, Jonathan Laustsen, Jacque Liu, David Packer, Amy Toscani, Jeff Williams
For Nothing at The End of The Lane the organizing principle is that of fantasy. The artists in this show explore the gallery as a laboratory, a vehicle for fantastic environments, where the imaginings of artist and audience can be played out in full. Nothing at The End of The Lane suggests that the gallery is a place in which the conceivable, is the creatable; where idealized worlds, falsified through their creation, can be critiqued by their very existence. Fittingly, the title itself, Nothing at the End of The Lane is a found phrase, evoking nothing more than ‘title-ness,’ as well as a disarming sense of childlike dislocation. It poses the question: how do we react to a fairytale that does not conclude with a happy ending, or does not conclude at all, but merely continues with the mild sense of disappointment with which we all live our lives?
At the same time, Nothing at The End of The Lane reveals The Soap Factory as an architectural fantasy that is itself mutable, flexible, and malleable. While The Soap Factory has always been a factory space, its adaptability and capacity to respond directly to artists’ needs is part of the essential character of the building. Hence, as an industrial space designed for the fabrication of material culture, it is also a space that responds, over time, to the needs of its successive functions. As a gallery we call for it to be the playground of our childish actions, and the repository of our dreams; a life-lived model of the subconscious.

















